BakBone Software, a global provider of heterogeneous, integrated data protection solutions, has announced it has entered into a partnership with Avnet Technology Solutions (ATS), allowing the distributor to offer BakBones entire product line to its resellers across Europe.
Avnet Technology Solutions is an operating group of Avnet, Inc., one of the world's largest distributors of electronic components, enterprise computing products and embedded technology . Previous collaborations have created a strong relationship between the companies, making this agreement the next logical step.
This partnership with Avnet will be instrumental in helping us increase the breadth of BakBones channel reach across Europe. To sustain our market-leading growth, we need to ensure our solutions are regularly made available to new resellers, said Chris Ross, vice president and general manager of EMEA, BakBone Software. BakBone is highly selective of its channel partners and I am confident that by working with Avnet we will be able to widen our channel base without any impact on our existing reseller base.
BakBone has a very compelling technical and commercial offering for our resellers, said Thomas Kleinkuhnen, European director of Storage, ATS. We have a variety of partners across Europe, including storage-focused VARs and systems resellers, all looking to enhance their offerings with data protection technologies. We are very excited about this partnership as it gives both us and our partners access to backup, replication and storage reporting solutions, which are a great fit for our target markets.
BakBones resellers can rely on a broad range of proven data protection solutions that offer leading performance and a wide variety of features while remaining affordable for the end user and highly profitable for the channel. By providing solutions that boast an extremely broad platform support (Linux, Windows, Solaris and Mac OS) and address key areas of the data protection strategy (backup, VTL, replication and SRM), BakBones resellers can confidently target accounts in any vertical market that have heterogeneous and complex environments knowing the software will address the users challenges.
About BakBone Software, Inc.
BakBone Software is a leading international data protection solution provider that develops and distributes heterogeneous data backup, restore, disaster recovery, replication and storage reporting software for network storage and open-systems environments. BakBone delivers scalable solutions that address the complex demands of large enterprise environments, as well as small- to medium-sized businesses. Founded in 2000, BakBone products are used by Fortune 1000 corporations and domestic and international government entities. Distributed through a select global network of strategic partners, resellers and solution providers, interested companies can learn more information about BakBone's products and services and its Integrated Data Protection vision from their web site.
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