Leading educational computer products distributor, The Douglas Stewart Company, has opened for business in the UK as it embarks upon an aggressive EMEA expansion. The Douglas Stewart Company has been the premier provider of value-added marketing services and distribution to the education market in the United States since 1950.
What makes Douglas Stewart EDU different is the ability to bring to the market a unique understanding of education and charity markets: the knowledge of software vendor's education and charity programmes and the knowledge of these distinctive communities.
Our unrivalled combination of market knowledge together with our experience of the needs of software vendors and resellers enables Douglas Stewart EDU to be uniquely positioned to help those vendors and resellers develop their business in the education and charity sectors, said Stephen Hedegaard, Director of Product Management.
Douglas Stewart EDU does more than just distribute products into education we provide the full spectrum of services that publishers and resellers are looking for. We do this by developing and implementing education and charity specific initiatives including innovative marketing programs, creating reseller tools and providing specialised services, such as verifying reseller and end user eligibility. Bringing this education and charity only focus to Europe is what the publishers really want, said Lori Mercier, European Managing Director, Douglas Stewart EDU Ltd.
Education provides both a revenue and growth opportunity for vendors and resellers alike as the market is large and constantly renewing. Our extensive European research shows that there is a substantial opportunity for vendors and resellers throughout Europe partnering with DSC for marketing, services, and distribution expertise, said Cheryl Rosen Weston, CEO and Chair of The Douglas Stewart Company.
The introduction of our education and charity focus will bring a new dynamic to the channel in the UK which has not been achieved to date, adds Mercier. The response from software vendors has been extremely positive and the launch in the UK is just the start of our long-term strategy to serve the European education and charity markets.
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