TransAct Technologies Incorporated (Nasdaq: TACT), a leading producer of transaction-based printers for customers worldwide, today announced the introduction of a new dedicated line of Ithaca printers that will be sold exclusively through its distribution partners. This new distributor line, launching initially with three models: the Ithaca 500, 510, and 610 printers, combines the quality and performance of TransActs Ithaca brand printers at a price point that meets the needs of the reseller channel. The printers will be available solely through the Companys U.S. distribution partners: BlueStar, Inc., Metropolitan Sales or ScanSource, Inc., and its international distributors.
Scott Carter, Senior Vice President of Global POS and Banking for TransAct Technologies, said, Our channel partners have asked for Ithacas uncompromising design attributes to be incorporated into economical thermal and inkjet receipt printers. We listened and are delivering. All three printers designed specifically for our reseller channel offer the features, robust construction and durability for which Ithaca is known, at attractive prices that can help the channel grow their business.
Bart C. Shuldman, Chairman, President and CEO of TransAct Technologies, said, The launch of our new Ithaca printer line was a direct response to requests from our distributors. We are committed to building long-term, mutually beneficial relationships with our channel partners and we believe this will further strengthen our relationship with them. The new line marries price and performance to deliver speed, reliability and tremendous functionality critical for high volume printing environments. We have already received a positive response on the new line from our distribution partners and expect it to be an integral part our POS product offerings.
The Ithaca 610 thermal printer has a vertically mounted PC board and internal protected power supply for a robust, spill-resistant design. Its extra-large, drop-in paper roll maximizes uptime, while a fast 6-inches per second speed will keep transactions moving. Designed with a small footprint, the Ithaca 610 can be conveniently tucked away or wall mounted.
The Ithaca 500 and 510 printers offer monochrome inkjet printing at a price point that will drive current impact printer users to upgrade to the improved technology that inkjet offers. Both printers are loaded with the real-world features required in the most demanding retail or hospitality environments, such as proven Hewlett-Packard inkjet technology, fast 12 lps printing, 4-inch paper roll capacity, and automatic paper loading to reduce downtime.
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