BedKingdom to provide tailored online experience for its customers with Fresh Relevance personalisation platform


Fresh Relevance has announced that BedKingdom, a UK-based online retailer selling a wide range of affordable beds, mattresses and furniture, has selected its versatile personalisation platform to power personalised experiences for its customers.

By selecting Fresh Relevance to power personalisation across its website and email marketing, BedKingdom will be providing its customers with a more engaging and tailored online experience. The business will take advantage of the rich feature set within the Fresh Relevance platform, including triggered emails.

Mike Austin, CEO & Co-founder at Fresh Relevance, says: “We’re delighted to welcome BedKingdom to the Fresh Relevance family and are excited to help them provide their customers with a more tailored and valuable experience online.”

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