Inoapps appoints Fiona Martin to head EMEA growth and global applications strategy


Global Oracle partner Inoapps has appointed Fiona Martin as Managing Director for the EMEA region and Senior Vice-President of its Applications business. 

In this role, Fiona will drive Inoapps’ presence across the European market, providing local leadership to the regional offices, setting and executing the Inoapps growth strategy throughout EMEA. She will also oversee a significant increase in Inoapps’ global applications business, directing substantial investments aimed at customer growth.

With over 25 years of IT industry experience, Fiona joins Inoapps from KPMG, where she managed the relationship between the professional services giant and Oracle. With extensive experience in ERP implementation, a substantial network of professional relationships throughout the Oracle ecosystem, as well as time spent as a Board Director for UK Oracle User Group and as a member of the Oracle UK Partner Advisory Board, Fiona’s expertise will now be focussed on developing Inoapps’ offerings throughout EMEA to help customers accelerate and expand their innovation with Oracle applications. 

Andy Bird, CEO Inoapps said: “Fiona has achieved an incredible career in the Oracle ecosystem and as we build on our recent investment from Abry partners, there is no one I can think of that is better placed to help our clients on their digital transformation journeys and head our aspiration to become the biggest Oracle partner in the world.” 

Fiona Martin, Managing Director EMEA and Senior Vice-President Applications at Inoapps said: “The remarkable growth of Inoapps has been down to their recognition of the importance of outcomes and the value that customers can realise from their Oracle investments. My approach will be to truly understand this strong and varied customer base and assess the opportunities presented by the incredible skillsets within Inoapps as the basis of our relationship with Oracle.”

A dedicated Francophile and lover of cricket, Fiona will also look to bring her passion for coaching and mentoring junior talent to Inoapps. “Inoapps has a clear commitment to nurturing new talent and I owe much of my success to mentors that counselled and guided my development within the technology industry. I am excited to pay that forward within Inoapps, as part of our drive for growth.”

Add a Comment

No messages on this article yet

Editorial: +44 (0)1892 536363
Publisher: +44 (0)208 440 0372
Subscribe FREE to the weekly E-newsletter