Large roll-call of sponsors sign on for Vartech UK 2012

BlueStar, the global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions, has announced that a number of vendor sponsors have signed on to sponsor the upcoming Vartech UK 2012 tradeshow and educational event at the National Motorcycle Muesum in Birmingham on March 21. These include: Datamax-O'Neil, Honeywell Scanning & Mobility, HP, Impinj Inc., Psion, Sato and Zebra Technologies.

 
BlueStar UK General Manager Sally Holdcroft, said of Datamax-O'Neil: "Datamax-O'Neil is one of BlueStar's largest global printer brands across multiple verticals," said BlueStar UK General Manager Sally Holdcroft. "We are so pleased to have their support for the first ever Vartech to be held in the United Kingdom, and resellers will benefit from the opportunity to develop and grow their relationships with Datamax-O'Neil and other vendors."
 
Of Honeywell's involvement, Holdcroft said: "Since this is the first Vartech BlueStar is hosted in the United Kingdom, we are so honoured to have the full support of major vendor partners such as Honeywell. This event is going to be a phenomenal opportunity for resellers, software developers, and system integrators from across the country to develop and grow their relationship with Honeywell and the rest of our team."
 
On HP, Holdcroft commented: "BlueStar and HP have had a strong partnership over the last decade. We're thrilled to have them on board in support of the United Kingdom's first ever Vartech event, where resellers will be able to develop and grow their relationships with HP as well."
 
With regard to Impinj's involvement, Holdcroft remarked: "BlueStar is thrilled to have the full support of major vendors like Impinj for the first ever Vartech event in the United Kingdom. Resellers, software developers, and system integrators from across the country will be able to nurture and grow their relationship with Impinj and the rest of our team at this unique educational and tradeshow event."
 
On Psion's sponsorship of the event, Holdcroft said: "BlueStar is excited to add Psion to the growing list of Vartech UK sponsors. This event is going to be the perfect opportunity for resellers, software developers, and system integrators from across the country to nurture and grow their relationships with Psion in a collaborative educational and tradeshow environment."
 
Regarding Sato's involvement, Holdcroft said: "BlueStar is grateful for all the support we've received from our manufacturer partners so far, and we're thrilled that Sato has signed up to sponsor this unique event. This is the first year we've hosted Vartech in the United Kingdom and it will provide a number opportunities for resellers, software developers, and system integrators from across the country to nurture and grow their relationships with Sato in a collaborative educational and tradeshow environment."
 
And regarding Zebra's sponsorship announcement, Holdcroft said: "We are so pleased to have Zebra on board as a sponsor for the first Vartech UK. This will be a great opportunity for value-added resellers and independent software developers from across Britain to nurture and grow their relationships with Zebra and the rest of our sponsors."
 
Vartech UK 2012 attendees can take advantage of one-on-one product demonstrations, educational seminars and workshops presented by industry experts. This one-day tradeshow offers all the features Vartech attendees have experienced in the past: networking and business development on the CodeZone show floor, premiere educational and training opportunities, and the potential to drive incremental new business throughout the year.
 
"Vartech is the ideal event to introduce BlueStar to the region, and inform our partners about BlueStar's unique value-added services," said Mark Fraker, Vice President of Marketing at BlueStar. "It's the ideal opportunity for vendors and regional VARs to connect on an individual level and get the latest channel and industry information in a single, cost-effective event." Vartech UK is scheduled for Wednesday, 21 March 2012 at the National Motorcycle Museum in Birmingham. For more information, visit eu.bluestarinc.com/vartech12.