Queplix 'turns cost model of legacy ETL upside down with data virtualisation

Queplix Corp., the data virtualisation solutions provider, has announced two new product families that bring the power of data virtualisation to the difficult task of extract, transform and load (ETL). VirtualETL and CloudETL are said to radically simplify the ETL process, enabling users to configure Queplix's Application Software Blades, providing easy and automatic connections to target applications and reducing the time required to integrate applications by up to 75 per cent or more. The VirtualETL family includes enterprise-class VirtualETL, which allows ETL teams to connect any two enterprise applications together, and professional-class VirtualETL, which allows users to connect any two applications that use relational database management systems. With CloudETL, users can connect any two cloud-based applications or connect a cloud-based application with one that is on-premise.

"ETL teams love our Virtual Data Manager, and now our new products give them the power and cost savings provided by advanced data virtualisation at the price-points of legacy ETL," said Mark Cashman, CEO, Queplix. "No one else packages this much capability at this price. The ability to use data virtualisation for ETL changes everything; now ETL teams can mix any combination of relational, object, cloud or XML-based applications. And they don't need to use SQL to set up connectivity, define the transforms, normalise the data, tune data quality or get the integration into production. We've essentially turned the cost model upside down, lowering product costs and dramatically reducing set-up costs."

Products Meet Full Range of ETL Needs The new Queplix product family covers the full range of applications that ETL teams deal with, including enterprise, relational database management and cloud-based applications.

- Enterprise-class VirtualETL products allow users to connect any two applications together. One of the applications may be SAPR and PeopleSoft; either may be connected with any other single enterprise application or customer application that uses any relational database. Users can choose from any of Queplix's Application Software Blades to license and configure a VirtualETL system that meets their needs.

- Professional-class VirtualETL products allow users to connect any two applications that use relational database management systems. These applications are generally custom developed and do not have an API; they may use Microsoft SQL Server, IBM DB2 or MYSQL in any combination. Professional-class VirtualETL supports all three past releases of these products; upon request, the company will also provide support to organisations running older versions. The products include a license for a Queplix Application Software Blade for the necessary relational databases.

- CloudETL lets users connect any two cloud-based applications or connect a cloud-based application with a relational database application that is  not cloud based. The product includes out-of-the-box support for Netsuite and SalesForce; users may also choose from Taleo, RightNow, relational applications (including on-premise applications) and other popular cloud-based applications. A  "One Hour" integration kit provides everything users need to rapidly and effectively integrate and align customer data, resolve data quality problems, and rapidly move integrated sources into production. CloudETL includes a license for any two Queplix Application Software Blades required.

Both VirtualETL and CloudETL include optional right-sized bundles of professional services that make it easy for users to get to production quickly.

Cost-Effective Products Deploy Quickly
"Pricing for our VirtualETL software solutions starts at $9,999, an aggressive price even compared to many legacy ETL licenses," said Michael Zuckerman, Chief Marketing Officer, Queplix. "No one else has packaged this much - and certainly not with the power of advanced data virtualisation in an ETL replacement product at this price level. Data virtualization enables a true abstraction layer that makes VirtualETL much easier to setup and use.. Our Application Software Blades take away the complexity associated with proprietary APIs found in applications such as Peoplesoft or SAP. They can easily connect you with your Salesforce, Netsuite, Taleo or RightNow cloud. All of this reduces implementation time and total cost of ownership by 75 per cent or more over legacy ETL tools."

The Queplix professional services team or certified Queplix partners can optionally provide cost-effective support to those who need it.

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