Oracle Recognised as a Leader in Retail Point-of-Sale Software By Independent Research Firm

In its new report, Forrester Wave POS Software, Q3 2006, September 2006, Forrester Research has recognised Oracle Retail as a leading provider of point-of-sale solutions, Oracle announced today. 

For retailers with heavy cross-channel requirements, Forrester gave Oracle Retail top marks. According to the report, Oracle Retail Point-of-Service was the only application to score strongly across multiple cross-channel requirements. Forrester also ranked Oracle among the leading providers of store-centric solutions typically used by grocery and convenience store retailers.

It is extremely important to us that Oracle Retail Store Solutions enable retailers to enhance the shopping experience for their customers and gain insight into customer preferences, said David Boyce, Vice President of Global Marketing, Oracle Retail. We are defining the future of this market and are best positioned to incorporate loyalty, multi-channel and other capabilities designed to enhance the customer shopping experience into our strategic store offering.

Oracle Retail Point-of-Service helps retailers deliver a consistent, high-quality shopping experience in stores, online and by catalogue. The product is acclaimed for its early and pioneering standardisation on the Java platform, strong support for sales and advanced sales transactions as well as its strong back-office features.

The Forrester Wave report considered 12 vendors and evaluated 15 products against approximately 137 criteria grouped into three major categories: current offering, strategy and market presence. Forrester used a combination of data sources to compile its report including the Association for Retail Technology Standards (ARTS) RFP template for retail software, vendor surveys, product demos and customer reference calls.

The Forrester report summarises that Oracle Retail Point-of-Service is more mature than other Java solutions on the market and is a strong offering overall.

About Oracle Retail
Oracle partners with the worlds leading retail companies to transform the economics of their business. From supply chain, operations, merchandising, store systems, optimisation and information technology solutions, Oracle Retail is the single source for innovative and comprehensive industry solutions enabling organisations to serve their customers better by applying insight into daily business decisions for more profitable results.

About Oracle
Oracle (NASDAQ: ORCL) is the worlds largest enterprise software company. 
For more information about Oracle, visit

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