PartnerPlus Program from McDATA launches in Europe to universal acclaim

McDATA Corporation, a leading provider of storage networking solutions, today shared some of the high praise received since the launch of its new PartnerPlus Program across Europe, Middle-East & Africa. The new program provides Resellers and Distributors access to invaluable sales resources and support to help them deliver storage networking technology and solutions to the European market.

The program has received wide scale approval in recognition of the value it will deliver both direct to resellers and distributors, but also to the end user community. Training and support are just some of the PartnerPlus benefits that will enable partners to offer more informed consultancy and support to customers.

A combination of attractive rewards and valuable support strategies are designed to maximise partners success. The comprehensive program rewards Value-Add Resellers (VARs) and Value-Add Distributors (VADs) that sell McDATAs leading technology products and services, and offers training, information, news and product updates, customer support, dedicated McDATA sales and marketing personnel, as well as co-op and joint marketing opportunities.

Aidan Fitzgerald, Sales Director at leading distributor ACAL Storage Networking said: We warmly welcome the launch of McDATAs PartnerPlus program. Over recent years weve seen the market mature with the channel becoming more competitive. As a consequence, the channel looks towards the manufacturers to provide new and unique partner programs.

The attractive rewards, sales tools and training materials offered by McDATAs new PartnerPlus program will give the channel the ability to enhance the service they deliver to end users. At ACAL we take great pride and care in offering our customers the best products, support and services. The PartnerPlus program is an excellent fit.

"With the increase of networked storage implementation, the role of channel partners is ever more significant, stated Hamish E Macarthur, Macarthur Stroud International. Resellers and system integrators provide the support, the application knowledge and the solution to a wide range of small, medium and large organisations. Through these channel partners, McDATA will be looking to extend its reach across the European markets."

The PartnerPlus Program offers partners and resellers attractive rewards for selling the best storage networking hardware, software and services in the industry, said Robin Pilcher, Director EMEA Marketing, at McDATA. The Program is an affirmation of McDATAs commitment to the channel, reseller, consultant, integrator and service supplier community and offers the tools, information and direct support to best suit the needs of each of these partner groups.

Partners will also receive technical training and certification through the Program, which is designed to enable partners to benefit from and leverage McDATAs experience and expertise. Better understanding of how McDATA products can enable more effective and robust infrastructures for customers will also enable partners to expand and develop their own customer services and support.

Three levels of partnership are on offer to VARs Elite, Premier and Select, and two to VADs Master Distributor and VAD. The level at which partners can join is determined by revenues, business plan and certification.

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