OpTier appoints Avnet Partner Solutions as primary partner to strengthen European presence

OpTier, the leading provider of software that dynamically manages transaction workloads to assure IT business service levels and optimise resources for the enterprise, is partnering with Avnet Partner Solutions to help enterprises improve the performance of their IT infrastructures. With Avnet Partner Solutions as OpTiers first official distributor in Europe, qualified resellers can now give enterprise customers access to OpTiers flagship product, CoreFirst.

This is an exciting combination, Avnet Partner Solutions European reach and strong business model enhances our unique value-proposition and means that technology providers can bring a significant, positive impact to their customers businesses, said Yori Lavi, OpTiers CEO. VARs, systems integrators and IT consulting firms are now able to help organisations effectively deliver preferred services to their most valuable customers online, reduce business losses that occur when IT services unexpectedly become unavailable, better control the delivery of IT services, and empower the IT environment to adapt quickly to changing business needs.

With CoreFirst, OpTiers flagship product, partners can help their customers eliminate application performance issues, a key business pain point for enterprises worldwide. CoreFirst provides transaction-level visibility into multi-tier workloads in production. Organizations can, for the first time, both assure service levels and optimize the resources of their IT infrastructure to support business needs. CoreFirst proactively aligns IT performance with business objectives, providing proven results that directly impact the bottom line.
OpTiers innovative solution, as well as its experienced management team, really impressed us CoreFirst is an excellent product delivering real benefits, commented Richard Carpenter, Business Unit Manager, Software Division, Avnet Partner Solutions. We are delighted to add this solution to our portfolio and are looking forward to help firmly establish OpTier as a leading supplier in Europe.

OpTier also debuted the OpTier Partner Program, a network of leading technology providers, including best-in-class value-added distributors, system integrators, consultants and value-added resellers.

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