LXE, a leading manufacturer of rugged wireless computers that improve the performance of supply-chain execution applications, today announced that it has changed its logo and corporate graphics to better emphasize its market position and core competencies.
The new graphics identity more accurately reflects LXE's position as a manufacturer of leading edge mobile computing technology while continuing to represent LXE as a provider of secure wireless networks, advanced Auto-ID solutions and best-in-class service, across the globe.
"We also wanted to establish a stronger visual link to our parent company, EMS Technologies, from which LXE can trace its engineering heritage," says Jim Childress, LXE President and General Manager. "EMS Technologies, among other things, develops wireless communications systems for use in space - where the operating environment is extreme and failures are not an option. Key technologies, resources and experiences are continuously shared among our business units."