BlueStar UK and Zebra Printers offer quality and value for European resellers prepare for Vartech UK 2012 tradeshow & conference

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BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions is preparing for its Vartech UK 2012 educational and tradeshow event with the help of Zebra Printers, a Gold Vartech Sponsor and premiere BlueStar vendor partner.

"BlueStar has had great success with our Zebra Printers partnership over the last several years," explained BlueStar UK Sales Director Jayesh Batavia. "We knew that including Zebra in our product line made perfect sense as our business expanded throughout the United Kingdom."
For 2012, Zebra is introducing its new QLn220TM 2-inch direct thermal mobile printer, which will be on display at Vartech UK. The third generation of this user-friendly family of printers is ideal for healthcare applications such as bedside specimen and pharmacy labeling; these printers are also well-suited to retail shelf-edge, price and return labeling. Zebra will also showcase its full line of popular mobile, desktop, and card printers for cross-vertical applications.
"With BlueStar's United Kingdom operations getting off the ground this year, Zebra Printers have played a major role in our successful launch," said BlueStar UK General Manager Sally Holdcroft. "We're pleased to have them on board for our first Vartech UK, and hope to continue to have their support for our partnership for years to come." BlueStar UK is now stocking and shipping a wide array of best-in-breed Zebra Printer products.
Vartech UK is scheduled for Wednesday, March 21 at the British National Motorcycle Museum in Birmingham. Designed to foster relationships between value-added resellers, solutions vendors and the BlueStar team, Vartech attendees will experience a full day of educational and training workshops, unparalleled networking on the CodeZone tradeshow floor, and gain actionable business insight to drive incremental new sales in 2012 and beyond. Registration is still available for a limited time at

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