Ingram Micro EMEA (Europe, Middle East and Africa), a division of Ingram Micro Inc., the global wholesale provider of technology products and supply chain management services, has announced the launch of the Fly Higher programme in partnership with Cisco.
'Fly Higher' Ingram Micro's partner development programme enables resellers to participate in a number of initiatives to acquire knowledge on Cisco's products and services. The Fly Higher programme is aimed at developing and accelerating the resellers' business profitably over time in close collaboration with Ingram Micro and Cisco. Fly Higher is designed around the steps of the sales cycle and comprises four specific elements:
- Welcome on-Board is designed to help resellers to start as a Cisco Registered partner with Ingram Micro.
- Clear for Take-off will help resellers to build more knowledge about Cisco, its product and services portfolio and the various profitability programmes that are available to partners
- En Route's objective is to directly reward reseller sales and training achievements through Fly Mile credits, which quickly accrue to earn participation in training and business development programmes
- Trim for Speed is the tailor-made sales acceleration programme to support resellers by transforming specialist knowledge into high level sales.
On 15 September 2011, Fly Higher will be officially launched. The event is taking place at Ingram Micro's European headquarters in Vilvoorde, Belgium, and will run from 11.00AM until 3.00PM. Ingram Micro and Cisco delegates, Fly Higher suppliers, resellers and press are invited and will experience the uniqueness of Fly Higher.
Benno Wijnen, Business Development Manager Cisco, Ingram Micro Europe, said "Fly Higher is an exciting programme for many reasons. The first reactions to the programme have been very positive and the resellers recognize the growth opportunity it represents and the value it brings to their customers. It really sets resellers up for success with one of the world's largest and most successful brands. Ingram Micro's Fly Higher programme plays a vital role in connecting the broad and comprehensive offer from Cisco with the specific needs of the resellers in the SMB channel.'