Varlink, the York based specialist distributer of mobile computing and barcode data capture products, has recently adopted the social network phenomenon Twitter to be a primary method of communication with its customers. By following VarlinkLtd users will get tweets covering topics such as new product introductions, stock availability and special offers together Varlink and Industry news.
Long-standing Varlink customer Martin Cameron, Sales Director of TSC Barcode Solutions Ltd commented: "It is really good news that Varlink has adopted Twitter as a method of communicating with their customers. I get so many emails that it is sometimes difficult to get to the messages that I need to read. Now that I follow Varlink I can easily see the product, price and market place information that is important to my business".
Recent Varlink tweets have highlighted market research findings that identified a trend to towards the use of Tablet PCs in field service applications and pointed resellers towards an article concerning the use of rugged terminals rather than consumer Smartphones for data capture applications. Customers of Varlink's EPoS sales division can receive sector specific tweets by following EPOSdistributor.