Bell Microproducts signs device management leader Lantronix for pan European distribution

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Offering remote data centre management solutions and distributed IT management solutions, the Lantronix product range offers browser based support for networks, servers, switches and routers from a single desktop.

Operating across Ethernet, IP or even wireless networks Lantronix products give true lights out management enabling configuration, power consumption control and programming of Windows, Linux and Unix servers.

Tom Ellis, senior product manager for storage components at Bell Micro in Europe, said: Lantronix is the first open device management solution vendor that we are taking to market. Our pan European reach combined with our server and data centre expertise puts Bell Micro in a great position to grow Lantronix European market presence. Delivering configuration, system reboot, asset tracking and management and remote maintenance, IT device management products from Lantronix offer a great incremental business opportunity to Bell Micros reseller partners right across Europe.

Bell Micro in Europe and Lantronix have a number of joint reseller targeted promotional activities planned including education, training and accreditation programmes to help partners take advantage of the rapidly expanding device management market.

Brad Painter, vice president of worldwide channel sales, Lantronix, says: Europe is a high growth target area for Lantronix and our partnership with Bell Micro gives us pan European reach. Our focus with Bell Micro is to provide customers true out of band device management and control in data centre and remote server environments. Bell Micros understanding of data centre requirements and knowledge of the storage and server markets is key to helping Lantronix expand into new European markets. Bell Micros support capabilities through expertise in different territories will ensure we bring a consistent message to market.

Rising costs for on-site support personnel are driving device management adoption as administrators seek to overcome resource limitations through control of networked devices without the need to be physically present at the device location. Lantronix products give web browser based access through a single view and complete management from one position.

Lantronix is a leader in device network enablement and device management and control products. The Lantronix device management and control platforms include the Lantronix SecureLinx family of products that provide secure remote IP-based management of IT/data centre infrastructure equipment, and the ManageLinx product family for remote product services. Lantronix Device Network Architecture (DNA), is a machine-to-machine (M2M) technology framework that integrates all Lantronix product offerings to deliver a full range of device networking solutions.

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