With the help of Destiny Wireless, FGA Computer Systems Ltd an associate company of Forester Grant Associates (a specialist automotive consultancy company delivering outsourced solutions) has produced the Dealer Datapen, a new digital pen that lets workshop staff generate additional sales by putting aside their PC.
The workshop staff can now quickly and easily complete point-by-point vehicle check forms for every vehicle they see.
Because there is no need to enter information on a PC or PDA, trials have shown that workshop staff are much more likely to complete these forms, which can be a crucial tool in generating additional sales and improving CRM.
The data collected trough the Dealer Datapen is transferred in real time into FGA's Digital Vehicle Health Check software, letting service and aftersales staff identify upsell opportunities covering everything from worn tyres to major mechanical issues.
This both potentially increases dealer revenue and builds closer ties with customers by keeping them aware of potential problems with their vehicle.
In trials with several dealerships, the Dealer Datapen and DVHC have proven very successful in generating additional sales, and the initial investment required is much lower than almost any other dealer IT system.
Through the DVHC software, dealers can instantly:
- See the number of DVHCs carried out per technician, per workshop, per dealer, per day, week or month
- Check the amount of upsell identified on each job by technician, workshop, dealer, per day, week, month
- Use FGA's web-based software to contact the customer at the required time for the referral work identified at the time of the check
Managing Director Tim McGing explained: "We have already trialled the Dealer Datapen and Digital Vehicle Health Checks in a number of dealerships and the results have been very impressive.
"In a workshop environment, a PC with a mouse and keyboard or even a PDA is not the ideal means of recording information - the digital pen is much more natural and easy-to-use and, because of this, technicians are happier using it and, crucially, more likely to complete the checks in the first place.
Channel Partners form a very important part of Destinys ongoing sales strategy, and we are always looking for capable Partners to join the Destiny Channel Partner community.
The market for Digital Pen & Paper solutions in the UK is growing fast. The benefits to Customers using the Destiny solution is real and effective and the benefits of being a Destiny Channel Partner are highly beneficial and profitable.
All Destiny Partner roles are fully supported, with full training on product, and service applications, as well as ongoing support. This support is both from Head Office as well as from our field based Area Managers.
We have developed a number of Partner roles to suit a potential Partners skill set as follows:
A traditional partner role. Ideal for those companies with a large B2B Customer base and active sales teams, or channel partners. A Destiny Service Provider is responsible from sales through to offering 1st line support for Customers. Full support is given from product training to support materials.
Revenue Share Partner
For the company who have a large potential B2B customer base for Digital Pen & Paper solutions, but do not necessarily have the sales resource, or support resource to be a Destiny Service Provider. In this role you work closely with the Destiny sales team, and the customer relationship remains with Destiny.
Whichever Destiny Partner role you chose, your company may also have the necessary skills to become an application developer, which will enable you to design and develop forms and applications for your Customers. Development tools include full Anoto SDKs, Vision Objects SDKs, and Destiny on Demand for Partners.