Anti-virus leader brings support and innovation to UK partner development
Software security specialist Norman Data Defense Systems is promising new standards in development funding and support to mid-range resellers with the launch of its new UK partner programme.
Norman is placing mutual growth opportunities and stage-by-stage support from dedicated account managers at the heart of its new programme. The move marks the latest stage of the companys strategy of seeking growth-focused partners, as it expands from its core anti-virus specialism, to create a portfolio including leading-edge anti-spam and anti-spyware products.
The company is aiming to build relationships with innovative commercial foundations - including early stage development funds, special discounts on licences and renewals, and sales incentive programmes. The programmes robust marketing elements comprises management information, marketing communications collateral, sales training and technical support which are all accessible online in real time through the Norman Partner Portal.
Norman already has a reputation for delivering highly effective proactive anti-virus solutions for corporates, SMEs and home PC markets, since it entered the UK security market in 1998. Normans flagship Sandbox anti-virus simulation technology delivers proactive virus control for users to defend their computer networks, instead of just relying on traditional monitoring for virus signatures.
Normans UK general manager David Robinson said: Many vendors adopt a crude transaction approach to partners its basically a buy and sell relationship. Norman thinks differently: we see the need for extra guidance and support from our expert account managers to recognise business opportunities and help partners execute on them, whether through joint planning, meetings or evaluations and special pricing.
We believe in lasting partnerships, not one dimensional box-shifting arrangements which simply break up during adverse market conditions. Added to the technically advanced security software products we have assembled, this is a tremendous opportunity for highly motivated, value-adding resellers and distributors to build long term growth in the UKs robust security market.