Danka announces relationship with HP to extend offering in high-volume colour market

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Danka, one of Europes leading vendor-independent providers of high-volume production print services and solutions, has announced a new strategic relationship with HP. Under the initial terms of the relationship, Danka has extended its colour digital portfolio to include the HP Color 9850mfp multifunctional printer. Danka has already successfully installed the system in a substantial number of financial, manufacturing, IT and governmental organisations, in addition to print-for-pay applications.

The newly formed relationship with HP underlines Dankas ongoing commitment to providing production print customers with a full range of advanced, colour document printing capabilities. HPs highly reliable, network-ready multifunctional printer will enable Danka to meet the needs of five key target market segments in-house Central Reprographics Departments (CRD), office printing, print-for-pay/copy shops, data centre printing and graphic arts applications.

The HP Color 9850mfp multifunction printer combines powerful processing capabilities with efficient production management and industry leading colour performance. Key features of the HP Color 9850mfp include:

*Increased productivity with high-quality colour and black and white printing at up to 50 pages per minute (ppm) and a 150,000-page maximum monthly duty cycle

*Clearer, sharper, professional image quality and vibrant colour printing with 600 by 600 dpi resolution, or 600 by 1800 dpi enhanced resolution

*Advanced workflow management functions and centralised job management

*Optional finishing solutions to give documents a professional touch

*Continuous toner replacement system for increased uptime

*Easy operation, low maintenance, seamless and versatile network connectivity with support for popular network and server platforms.

Nauzar Manekshaw, Director of Marketing, Danka Europe, comments, Dankas position in the colour production marketplace is significantly strengthened by the innovation and reliability of the HP Color 9850mfp. We are committed to providing our customers with print systems of industry-leading speed and quality, and our relationship with HP completes our comprehensive range of high-volume production devices.

Emilio Ghilardi, Vice President, HP Commercial Hardware Category, Imaging and Printing, Europe, Middle East and Africa (EMEA), adds, Dankas expertise in colour management, combined with high levels of customer care, match our own commitment to meeting business needs and high standards of customer support. Our printing and imaging systems produce powerful, professional communications for high-volume environments, and we are confident that the relationship with Danka will further boost the market penetration of our system.

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