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PointOfView-NG goes international with new European VARs
22 February 2005  

Digital signage specialist, Dynamax Technologies Ltd, is gearing up for an international future for its cutting-edge content management solution, PointOfView-NG, as it appoints two new European VARs.

The new resellers, Spain and Portugal's RPG Producciones, and Hecla Professional, which operates in the Netherlands and Belgium, are leading AV system integrators market in their respective territories.

Both have been appointed to sell the PointOfView-NG package, which offers advertising, corporate and retail customers a comprehensive content management package capable of running complex digital signage networks.

Hecla Professional's sales and marketing manager, Jos den Hartog, comments: "As an AV systems integrator we are always on the lookout for new software products to drive the hardware we supply. Currently, we see the digital signage market in Europe as being poised for a period of rapid expansion. We have every intention of using PointOfView-NG to tap into this market as it takes off.

Mario Wensell of RPG adds: "We picked PointOfView-NG after looking at a significant number of content management systems. Its advantages for a reseller of our nature are twofold. Not only does it deliver content quickly and effectively, but its audit trail facilities make light work of the billing process."

Both companies are now preparing to take PointOfView-NG to market, having received extensive education on the product's uses and features from Dynamax software development specialists. Hecla can already report a high level of interest from blue chip clients.

Paul Ronson, Dynamax director of sales, concludes: "This is excellent news for our company. We are committed to driving the business forward through the recruitment of such dynamic and technically astute companies as Hecla and RPG.

"We are delighted to welcome both to our VAR network and look forward to a bright future of European co-operation."


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