The retailer operates a multi-channel sales strategy with its customers traditionally being offered the choice of buying on-line or through a dedicated call centre, however, their clients’ requirement for "Touch and try" product displays resulted in a specialist showroom being opened in Norwich.
 
Stewart Fielder, Commercial Director at Warehouse Express, said, “One of the main challenges we faced was the production of point of sale signage.  Previously store associates would manually create signage using a standard office work package.  Production of instore signage proved to be very labour intensive as these we being produced individually and content had to be sourced from areas such as the website and individual product packaging. In addition, as different staff produced signs for different areas of the store, signage would often be inconsistent.
 
Fielder continued, “We required a solution that would allow us to simply produce point of sale signage that could be implemented effortlessly.  We chose to work with Episys as they had the product on offer to best match our needs.”
 
Peter Lewis, Marketing Director at Episys, said, “Warehouse Express needed a solution that could be delivered quickly, but without the need for a large amount of resource to implement or considerable upfront investment.  The Immediate Impact system offers the business signage production through an online hosted service and is a perfect fit for the business.”
 
Based on the Episys Retail Enterprise Suite™, Immediate Impact™ provides retailers with a user friendly solution which is easy to learn and easy to use.  Users can create and print professional signage within minutes, and investment in the system is kept to a minimum, with a ‘pay per use’ mechanism that only charges for the signage printed.
 
About Warehouse Express
Warehouse Express was established in 1997 offering a dedicated service focused at Professional and Enthusiast Photographers; a service that today is enjoyed by over 100,000 customers.  This dedication to service, specialist expertise and outstanding customer support is underpinned with competitive prices and our commitment to holding products in stock for immediate delivery.  The result is an award-winning formula that has ensured our place as the UK’s largest and fastest growing independent photographic reseller.
 
www.warehouseexpress.com
 
About Episys Limited
Episys is a global information technology solutions and services company to the retail, manufacturing, logistics, chemical, healthcare and public service sector industries. We provide expertise, products, services and support for signage, labelling and mobile systems. Episys works with strategic business partners worldwide and with a range of leading technology manufacturers, enabling us to provide solutions to meet each unique business need - from integrated signage systems for major worldwide retailers to specialist labels for food manufacturing. Episys retail clients include The Home Depot, Sears Holdings Corporation, Lord & Taylor, John Lewis Partnership, Marks & Spencer, Fortnum & Mason, Comet, B&Q, Sainsbury's, Waitrose, Pets at Home, Wm Morrison Supermarkets, Halfords and Jessops.
 
www.episys.com